Infographic about GDPR: What is GDPR and how it applies to your business

Here is an infographic about GDPR. It explains, in simple terms, everything you need to know about the General Data Protection Regulation (GDPR).

The following GDPR Infographic  Continue reading “Infographic about GDPR: What is GDPR and how it applies to your business”

Top marketing automation tools 2018

What would you expect from top marketing automation tools? How exactly would you rank marketing automation software available today? And even if you found some top-rated marketing automation software, what criteria would you use to figure out if which of them suited your business?

When Harvard Business Review, in 2014, rated marketing automation as one of the top 7 technologies for companies to use, it wasn’t a case of misplaced enthusiasm. Marketing automation tools have most certainly lived upto their fame; the level of sophistication, insights and speed Continue reading “Top marketing automation tools 2018”

Email marketing trends 2018 and the 3 key dimensions

Isn’t it too late to discuss what are the key elements of email marketing trends 2018 at the fag-end of March?

Well, yes and no. Yes, because a large number of posts elsewhere have analyzed trends in email marketing in 2018 threadbare by now, many of them as early as September 2017.

No, because the newer regulations like the GDPR looms close by, and no discussion on email marketing and automation predictions for 2018 Continue reading “Email marketing trends 2018 and the 3 key dimensions”